Conditional Rewards

    Air Bank

    Acquisition
    Finance
    Activation
    CZE
    2023

    Air Bank CZE introduces a two-level reward system where higher-tier benefits (Ziju s Air Bank) unlock only when customers meet specific conditions like 5 card payments and a monthly income of 25,000 CZK. This tiered approach drives consistent engagement and loyalty.

    Innovation Metrics

    30%

    Penetration

    2,5€

    Willingness to pay

    20%

    Customer growth

    Screen 1/5
    Ziju s Air Bank - Screen A
    Ziju s Air Bank - Screen B
    Ziju s Air Bank - Screen C
    Ziju s Air Bank - Screen D
    Ziju s Air Bank - Screen E

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