WiFi boosting modes for user activities

    EE

    Selfcare
    Telco
    Smart home
    GBR
    2026

    EE GBR launched WiFi boosting modes that adapt broadband performance to user activity like gaming, working, or streaming, with one-tap activation in the app. Real-time optimization by use case ensures smoother, interruption-free digital experiences at home.

    Use Cases

    Telecom companies can offer premium home connectivity solutions by providing activity-specific network optimization. Users can instantly enhance their broadband performance for gaming, work, or streaming with simple one-tap controls.

    Innovation Metrics

    33%

    Penetration

    3€

    Willingness to pay

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